The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
How to Tailor an Office Space For Your Home-Based Business To Thrive
A home-based business has some obvious benefits, such as flexibility, scalability, and cutting your commute. However, unless your home can accommodate your work adequately, it could actually get in the way of your progress. Here’s how to make sure you have the right workspace set up so that noth .... Read More
For the modern age , a lot of ladies are more empowered to become earners in the family. This may be a combination of the rising costs of consumer products, as well as the growing emphasis of women empowerment in society. Even as a working woman, it does not mean that you do not get to .... Read More
5 Ways Technology is Changing Business
Click Here Technological advancements have entirely reshaped business by making processes more efficient. This trend has aided in .... Read More
Wise Women Insights 001: Do You Know the Language of Trust?
Imagine, for a moment, that whenever you speak to someone about your products or services, they believe everything you say! You can talk to anyone and provide a reasonable explanation about what you do and why they should buy and the other person believes you. How ea .... Read More
A boundary is a line that marks the limits of an area. Webster’s dictionary goes on to give an example “those two trees mark the boundary of our property.” Sounds simple enough right? I mean it’s a pretty straightforward concept. But when I say the word bou .... Read More
7 Important Things to Consider When Redesigning Your Business's Logo
The logo represents your company. By that, it means it represents all of your brand’s personality— from vision, mission and your goals to the products and services you are offering. Funny how a little and simple symbol impacts your company that much— that be .... Read More
How to Take Advantage of Black Friday, Small Business Saturday and Cyber Monday
It’s November, and for many, it means Thanksgiving, harvesting and the peak of fall is here, but for others, it means business - Black Friday, Small Business Saturday, and Cyber Monday. As a business owner, these special holiday shopping days can bring opportunity for increased c .... Read More
Why You Need a Content Audit & How To Do It
What is a content audit and do I need one? I’ll answer the second part of that question first, YES! Now to the first part of that question – what is a content audit? Content itself is anything you are saying, writing, publishing to get the message out about your product or .... Read More
18 Lessons Learned After 18 Years in Business
This week we are celebrating 18 years of eWomenNetwork. That means we are celebrating 18 years of providing success strategies for women entrepreneurs; 18 years of entrepreneur networking events; 18 years of connecting success minded business owners and 18 years of striving to help one .... Read More
