The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
When you’re the boss, you’ve got a lot of people to shop for. Throughout the year we get closer and closer to the work family we’ve created for ourselves, and when the holidays roll around, we want to celebrate them and thank them appropriately. No matter what holiday your peopl .... Read More
The Entrepreneur Holiday Checklist
The holidays are a perfect time to take a beat, be thankful, and embrace tradition and cheer as we march on toward 2022. The reality is, of course, that the holidays are stressful. Navigating travel, family plans, work commitments, holiday events; and the only way to get through it i .... Read More
7 Last-Minute Ideas for a Successful Small Business Saturday
It’s almost that time of the year for small businesses to thrive - if the right marketing strategies are in place, of course. The holidays are here and so are all the events created to boost business in all aspects. From Cyber Monday to Small Business Saturday, anyone can ramp up customer engag .... Read More
How to Dress Like a Boss On a Budget
Fall is right around the corner which means it’s time to switch out that wardrobe and mix in some warmer items to transition to the pre-Winter days ahead. If you attended our 19th Annual Entrepreneur Conference and Expo pre-conference day .... Read More
5 Steps to Creating a Lifestyle Brand
Take a second to think about this: what brands have a significant impact on your lifestyle? Whether it’s what you wear, what’s around your household or what you use on a day-to-day basis. If you constantly think of the same brand(s), .... Read More
What to Wear to the Annual #EWNCONF
We’re less than a month away from our 2019 eWomenNetwork Conference and Expo , which means there’s still time to prepare. Make sure you pay special attention to the clothing items you bring and keep in mind the activities that you’ll be taking part in. There will be a lot of moving around .... Read More
Fashion Meets Comfort with Contemporary Clothing Brand, Peach
When it comes to work attire we often have to sacrifice comfort for looking “the part”. Well, this no longer h as to be the case thanks to the contemporary fashion brand, Peach! Peach was founded on the simple idea that a lifestyle brand could help women elevate their everyday. They often focus .... Read More
7 Important Things to Consider When Redesigning Your Business's Logo
The logo represents your company. By that, it means it represents all of your brand’s personality— from vision, mission and your goals to the products and services you are offering. Funny how a little and simple symbol impacts your company that much— that be .... Read More
How to Take Advantage of Black Friday, Small Business Saturday and Cyber Monday
It’s November, and for many, it means Thanksgiving, harvesting and the peak of fall is here, but for others, it means business - Black Friday, Small Business Saturday, and Cyber Monday. As a business owner, these special holiday shopping days can bring opportunity for increased c .... Read More
