The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
5 Practices for a Positive and Productive Commute
Between the morning rush, traffic and our to-do list waiting for us at our desks, it can be hard to have positive and relaxing mornings, let alone commutes. According to a recent survey by Car Rentals on mental blocks and morning commutes , a stressful commute can be a major contributor to .... Read More
8 Tips for Dealing With Conflict Management In The Workplace
In a work environment, it is normal, to some extent, for conflicts to occur. After all, employees generally have very different values and personalities. On the one hand, this difference can be enriching. On the other hand, the constant presence of friction can hinder corporate life. .... Read More
The Four Best Practices for Creating the Perfect Elevator Pitch
Imagine this. It’s Tuesday, you are riding the elevator up to the fifth floor of your office. The elevator stops on the second floor and your CEO hops on. “Hi,” they say. “What do you do?” You have three floors to nail what to say and no idea where to begin - what do you do? Maybe this exac .... Read More
