The Importance of Email Marketing for Entrepreneurs
Keap has helped thousands of small businesses flourish since it's founding in 2001. Their commitment and devotion to the success of small businesses has garnered them a reputation as one of the most trusted resources for entrepreneurs. Here to talk to us about the importance of email .... Read More
Leveraging Micro-Influencers to Grow Your Business
You’ve probably heard all about influencers. If you’re anything like my mother, you might think influencers are people who get famous and make money for doing nothing. My mother, however, couldn’t be more wrong (no one tell her I said that, please). Influ .... Read More
The Pros and Cons of Hiring a Dedicated Social Media Team
The popularization of social media may be less than twenty years old, but it’s not going away any time soon, if anything, it’s only ramping up. Regardless of whether you personally use (or like) social media, the reality is that a good majority of people visit a company’s social media before t .... Read More
The Benefits of Using Instagram Reels for Business
Last year, Instagram released a new feature on its platform, Reels, where users get to create and upload a short video of up to 15 seconds, which changed the video marketing game. With its popularity on Instagram and over 60 percent of businesses using video marketing as a tool in 2021, Reel .... Read More
Best Tech Gadgets & Accessories to Boost Productivity for Entrepreneurs
As an entrepreneur, you should always keep productivity at the forefront of your mind. Considering all that running a business encompasses, what’s a common productivity strategy that can be applied to different workplace compositions and dynamics? The answer is technology. In fact, the lack .... Read More
7 Must-Have Technologies for Busy Entrepreneurs
As entrepreneurs, we’re all looking for ways to make life more easy and convenient. Whether that is hiring more team members or outsourcing work, it’s all an opportunity to take more off our plate so we can put our time towards other tasks. One of the most effective ways we could do this, howeve .... Read More
How to Use Instagram Live to Elevate Marketing Strategies
Live video streaming is the new social media trend - and it’s here to stay. From TikTok, YouTube Live, Facebook Live, and Instagram Live, influencers and brands are constantly taking advantage of live features across social media platforms. So, if you’re not utilizing it, you could be missing ou .... Read More
How to Maximize Productivity On The Go
Maximizing productivity should always be at the forefront of an entrepreneurial mindset. It’s not limited to the office either. It should happen no matter where you work from, whether it be home, a coffee shop, or a co-working space. .... Read More
How to Increase Email Deliverability And Land in the Inbox
Emails have been a great communication channel to communicate with a B2B customer, if and only when tapped in the right way. What’s the point in sending bulk emails to the customer only to realize that none of them are landing in their inbox? It can be a headache for marketers when their email .... Read More
How Aesthetic Plays an Important Role in Business
If you attended our 19th Annual Entrepreneur Conference + Expo, then you dipped your toes into the importance of aesthetics in your business. Aesthetic is the philosophical study of beauty and taste. The term stems from the Greek word “ aisthetikos ,” meaning “of sense perception,” and is .... Read More
